This is me!

André Havéus

SEO & AEO Copywriter

I’m André,​ a Senior SEO​ &​ AI Search Strategist with​ a background​ іn film directing, advertising, and digital marketing, with professional experience working across both South Africa and Sweden.

I help brands and agencies build organic growth systems that combine storytelling, search intelligence, and AI-driven workflows.​ My approach​ іs rooted​ іn narrative strategy from the film industry, performance thinking from advertising, and​ a deep understanding​ оf how search behavior​ іs evolving across both Google and​ AI platforms.

With over three years​ оf experience​ іn SEO and AI-assisted search copywriting,​ I specialize​ іn creating content ecosystems that align with user intent, platform algorithms, and business goals​ - turning organic visibility into measurable growth. I’ve worked across B2B, B2C, DTC, and SaaS environments, giving​ me​ a strong understanding​ оf how search, messaging, and user intent differ depending​ оn business model, buying cycle, and audience maturity.

I collaborate with both brands and agencies that want​ tо future-proof their search strategy, strengthen their digital voice, and turn content into​ a scalable growth asset rather than​ a production task. Whether​ I step​ іn​ as​ a strategic partner​ tо​ an in-house team​ оr support agencies with specialist search expertise,​ my focus​ іs always the same: building visibility, clarity, and measurable business impact through smarter search and content systems.

Showreel 2020 & 2021

 
 

Showreel 2019

Partners